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Market forces impact daily these could include:-
- New or refurbished opposition openings
- Local council road works / buildings
- Legislations changes at national and local levels
- Recession
- New management, new bosses
- Changing management work practices
- There are winning solutions to show how to generate business.
- The “Footfall generating” Local Marketing solutions
All " footfall training courses" are unique and are designed to meet local issues, as well as national. Paul works the course in his unique interactive approach involving all delegates. The Course is a motivational ‘culture change initiative’ ‘that Gives Managers the Confidence to make that first approach to open up sales opportunity’s for Party / Group Business.
- It offers a Can Do Approach
- This course makes you think what your business can achieve – it forces you to think ‘out of the box’.
- This course last for 3 months after the training ...delegates have access to Paul as a marketing support resource.
- It is a support mechanic for the Regional and area executives BDM and Area Managers to drive sales with their teams. Paul sets the template to grow your business but it still requires a full team effort to implement.
- Where to find the contacts for Parties internally and externally.
- Paul as a operator and marketer has beaten the recession three times...the 70’s 80’s and 90’s
- Focus on ‘footfall’ development the Party Business at a local level
- Let managers open up a dialogue with ‘business to business’.
- To develop a network of business outlets.
- Give Managers the confidence to Cold Call.
- Shows Managers the Potential of extra “footfall” in the proximity of their business
- Gives managers on both courses the ‘Take Away’ Tool box of all ideas and mechanics shown on the course.
- Make managers focus on who their customers are at the different time slots or ‘Hot trading’ times during the day / week/
- Makes managers acutely aware of ‘upping their standards’ to ensure repeat/bounce back opportunity at lower marketing costs.
- Delivers the ‘party business’ potential and shows how and where to get it
- Explains and shows the importance of Data and Viral marketing is in today’s ‘Business to Customer’ communication.
- Shows the management the difference in Marketing and selling
- Grow your Group and Party business at the top SPH.
- 98% of all delegates attending a Paul Lillicrap course rate him as an Excellent Tutor
- All courses are bespoke to the needs of the company.
- 35 years experience in the Leisure and hospitality industry as a operator running sites from £5 k pw turnover to £6.2m pa.
- Marketing specialist for a Plc with £600m turnover
So if you need a Footfall specialist or simply more customer
through your doors … contact Paul now. .Tel/Fax: 0116 278
5279 Mobile: 07774 209784 email:
Plilli@aol.com |
